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Must to for blondes

It is really good, at the beginning my hair gets a little stiff but it really smooth's the yellow tones to a silver beautiful.

Sucks

This product sucks. Does not tone at all. Makes my hair dry and crunchy. Redken toning mousse is so much better.

just ok- read this review for something better

this Is just ok. honestly it doesn't do very much for either styling or toning , BUT if your reading this review because your thinking about trying it, save your money and get the toning whipped cream from Milk_shake instead. when trying this I tested both the color wow vs the Milk_shake and I'm SO impressed with the milk_shake whipped cream. I've never had a leave In toner that provides SUCH results. the brass is completely eliminated. my hair won't from yellow to white in seconds and the shine it provides is unreal. so yea skip this and grab the milk_shake one instead , it's also cheaper too.

Do NOT waste your money!!!!

Waste of money. Not only does it not tone but it makes my hair feel so hard! Like a straw. And so uncomfortable brushing it out. I tried it with dry hair, wet hair. Blowing drying before after and NO. Just no.

It’s a no from me dawg

I honestly didn’t notice a difference in my blonde but more importantly, this made my hair feel DISGUSTING like the driest my hair has ever felt in my life. It leaves this nasty film/ cast over your hair. BAD.

Must have

It make a really good work blonde color but it leave my hair with a porous texture. But for blonde color amazing

Garbage

Pure wow garbage. Used on dry highlighted blonde hair. Watched 4-5 videos on their site to ensure I was applying/styling correctly. Made my hair feel like straw and it was moisturized before. This is horrible. My hair is ruined. I should have just paid the money to have my salon do a proper treatment. Do. Not. Buy. If you value your hair.

No fuss solution to brassiness

This is the easiest way to counter yellow tones in greying hair. Doesn’t stain hands. Combs through after shampooing.

Colour toning and styling foam

Gave plenty of volume to my hair and kept colour well during a continental holiday.

if you put a little too much it makes your hair greasy the next day

Color Wow Color Control mousse

Lightweight and does not weigh down fine hair. Find it a much more subtle but effective tone than other similar products

BEAUTIFUL PRODUCT!!

I quit using mousse long ago b/c it seemed to flatten my hair and darken my highlights. THIS one: densifies roots & lengths, no greasiness, no dulling my blonde. I’ve tried every volumizing medium I can get my hands on & I’m continuously disappointed. Finally: I’m dazzled! Customer. For. Life.