Brow Genius® - Conditioning Brow Serum

4.3 1,521 reviews
Brow Genius® - Conditioning Brow Serum
A multi-benefit brow serum that noticeably improves texture, manageability and encourages the ... Learn more

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  • Description

    A multi-benefit brow serum that noticeably improves texture, manageability and encourages the appearance of fuller-looking brows

    Your future brows begin with a stroke of Genius. Brow Genius® Conditioning Brow Serum blends 6 rejuvenating ingredients into one multi-benefit, smart formula that works now and later to create a look you’ll love. Think a smoother, softer, tamer, fuller-looking brow that feels and performs like the brows you’ve always wanted. From peptides, panthenol and Korean ginseng to biotin and castor oil, this power roster of ingredients is designed to nourish brows, increase manageability and deliver the ultimate brow makeover. Told you it was smart.

    • Proven to strengthen hair surface by 52%*
    • Proven to reduce breakage by 52%*
    • Proven to improve texture by 85%*
    • Proven to increase smoothness and softness by 85%*
    * In independent trials on hair cut from volunteers

    USER PERCEPTION CLAIMS

    • 86% said brows no longer look sparse
    • 88% said brows appeared fuller
    • 95% said brows look healthier
    • 96% saw an improvement in the appearance of their brows
    • 95% said brow hair feels protected against breakage
    • 93% said brow hair feels less brittle
    • 92% saw improved brow texture
    • 96% said brows felt smoother, softer and more conditioned
    • 93% said their brows were easier to style
    • 91% said brow hair is more manageable
    • 90% said brow makeup is easier to apply
    • 98% said brow hair feels nourished and hydrated
    *In a 12-week independent study of 112 women

    Read more

  • Directions for use

  • Ingredients

  • Description
  • Directions for use
  • Ingredients

A multi-benefit brow serum that noticeably improves texture, manageability and encourages the appearance of fuller-looking brows

Your future brows begin with a stroke of Genius. Brow Genius® Conditioning Brow Serum blends 6 rejuvenating ingredients into one multi-benefit, smart formula that works now and later to create a look you’ll love. Think a smoother, softer, tamer, fuller-looking brow that feels and performs like the brows you’ve always wanted. From peptides, panthenol and Korean ginseng to biotin and castor oil, this power roster of ingredients is designed to nourish brows, increase manageability and deliver the ultimate brow makeover. Told you it was smart.

  • Proven to strengthen hair surface by 52%*
  • Proven to reduce breakage by 52%*
  • Proven to improve texture by 85%*
  • Proven to increase smoothness and softness by 85%*
* In independent trials on hair cut from volunteers

USER PERCEPTION CLAIMS

  • 86% said brows no longer look sparse
  • 88% said brows appeared fuller
  • 95% said brows look healthier
  • 96% saw an improvement in the appearance of their brows
  • 95% said brow hair feels protected against breakage
  • 93% said brow hair feels less brittle
  • 92% saw improved brow texture
  • 96% said brows felt smoother, softer and more conditioned
  • 93% said their brows were easier to style
  • 91% said brow hair is more manageable
  • 90% said brow makeup is easier to apply
  • 98% said brow hair feels nourished and hydrated
*In a 12-week independent study of 112 women

  • Before use, cleanse skin as normal and pat skin dry.
  • Apply directly to clean brows, focusing on sparse areas.
  • Gently sweep one side of the brush from the front to the end of the brow. Flip to the other side of the brush and repeat across the other brow. One dip should cover both brows.
  • Use short, hair-like strokes starting at the root and working in the direction of hair growth.
  • Allow the formula one to two minutes to dry before grooming and styling your brows.
  • Apply every day in the morning and night for a minimum of 8 weeks for optimal results.
  • Brow Genius requires continued use to maintain benefits.
  • Keep out of eyes. Discontinue use if irritation occurs.

WATER/AQUA/EAU, RICINUS COMMUNIS (CASTOR) SEED OIL, GLYCERIN, PANTHENOL, HYDROXYETHYL ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, BUTYLENE GLYCOL, PROPANEDIOL, HYDROXYPROPYLGLUCONAMIDE, HYDROXYPROPYLAMMONIUM GLUCONATE, MYRISTOYL PENTAPEPTIDE-17, ACETYL TETRAPEPTIDE-3, BIOTIN, DEXTRAN, PANAX GINSENG ROOT EXTRACT, TRIFOLIUM PRATENSE (CLOVER) FLOWER EXTRACT, CAFFEINE, C15-23 ALKANE, TOCOPHERYL ACETATE, DECYL GLUCOSIDE, LECITHIN, ALCOHOL, ETHYLHEXYLGLYCERIN, C13-14 ALKANE, POTASSIUM SORBATE, CITRIC ACID, CAPRYLYL GLYCOL, 1,2-HEXANEDIOL, SODIUM BENZOATE, TARTARIC ACID, BENZOIC ACID, BENZYL ALCOHOL, TOCOPHEROL

Reviews

4.3/5
1,521 reviews
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4.3/5
1,521 reviews
Rating star Rating star Rating star Rating star
  • 5 Rating star
  • 4 Rating star
  • 3 Rating star
  • 2 Rating star
  • 1 Rating star

nicolelovesbeauty

29/10/2024

5/5
User Review without direct purchase

Great product

I’ve tried just about every lash and brow serums out there and this is one of the best and it’s very beautifully packaged. I have seen some growth and thickness since I started using it so it does work

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jenniferf425

18/05/2024

5/5
User Review without direct purchase

ABH BROW GENIUS CONDITIONING SERUM They know Brows

I have to say that my eyebrows was horrible ,light eyebrows & then sparse - so embarrassing to me .I 'm very happy that I found this because I already own 2 of the Anastasia Beverly Hills Clear Brow Gels Minis . The Clear brow gel & brow serum locks it all together,I just used it morning & night and now my sparse hair's are manageable and look fuller. I'm going to keep on using a few more weeks then I will add pictures of my brows ,but warning , I'm no good at tweezing. I recommend this for sparse hair's ABH Brow Genius Conditioning Serum.

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SP72

16/05/2024

5/5
User Review without direct purchase

Really works!!

Amazing product that really does what it claims to do! I am going to keep repurchasing to see how full my brows will get!!

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rosefaceninja

22/04/2024

5/5
Verified buyer

This actually works and it’s amazing. Worth it.

This serum is amazing. The first day I used it... I woke up and I could immediately see growth. I have had wax accidents where they took off too much in the middle or they thinned them out too much and I just felt like my eyebrows would never grow back. I was putting castor oil And hair growth serum with no luck. I’m on my third tube of this serum and my eyebrows have doubled and thickness and my inner corners are growing back full. I bought two tubes on sale so I’m going to be using two more tubes so I would say to grow back eyebrows that have been over plucked for years. (For me over 15 years) You need about 4 tubes and you need to apply it twice a day… so when you wake up and when you go to bed. You’ll get your eyebrows back for sure because I did.

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Recommend this product: Yes

Originally posted on sephora.com

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DanaBird

25/03/2024

5/5
User Review without direct purchase

Have sparse brows? Say no more!

Okay so after getting this in boxycharm and trying it consistently for a few weeks, I finally have a proper review. This is incredible! I have a noticeably sparse brows and this made them so much fuller and thicker! With more time, I’ll have even fuller brows than before. Someone with bushier brows may not notice much difference though. This is a product for someone with sparse brows who will benefit from noticeable growth. Amazing product!!

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Recommend this product: Yes

Originally posted on abh.com

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Jay57

01/02/2024

5/5
Verified buyer

Genius is Genial

Just awesome, for me personal is the best one - my browns become fuller (not very thick and dark like other brands ) in a very natural way; I have used it twice a day: morning and evening with a delicate massage for 3 months and I’ve got the best result!

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Recommend this product: Yes

Originally posted on Sephora-uk

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dids25

27/01/2024

5/5
User Review without direct purchase

This is one of the best products. My browns started to grown more after a month applying twice a day. This is a high end product and feels like it.

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Recommend this product: Yes

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mklady112010

25/01/2024

4/5
User Review without direct purchase

It's not a miracle cure, but it works

This stuff actually works surprise to say. I got it for free as a promo so figured why not try it. I've been using it day and night for about a year (it lasts a lonnnng time) and I have noticed my brows are thicker where there was already hair and have grown in where the hair was sparse. It isn't a super drastic change so if you've plucked yourself into oblivion don't expect this to be your miracle. I had decently visible brows before using the serum, and I still fill and shape them as part of my routine. This just worked well enough for me to continue using it. I would recommend if you just need a little filling in and are committed to using it long-term.

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Recommend this product: Yes

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marykatherineee

15/01/2024

4/5
User Review without direct purchase

this product works girl when i tell youuuu it works so fast but there isn’t a lot of product in the tube 😭 also you can use it as brow gel. if ur willing to splurge this is perfect

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Recommend this product: Yes

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girlsniteout

13/01/2024

5/5
Verified buyer

This worked for me after using it for 8 weeks, applying it in the morning and before bedtime. I am 57 and now have brow hairs filling in except where they have been missing for many years. The product is thick like a water based cream and easy to apply.

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Recommend this product: Yes

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petewentos

03/01/2024

2/5
User Review without direct purchase

Barely any results

I've used the mini size until it ran out and unfortunately, I don't think I'll be repurchasing this. It was just disappointing in my opinion because although I did see an improvement in my brows, the results were very insignificant compared to what I was hoping to see.

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MGail57

01/01/2024

5/5
User Review without direct purchase

Brow Genie works

This product works... you must be consistent in using the serum. My brows have grown.

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Recommend this product: Yes

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jsthere4theglo

10/09/2023

5/5
User Review without direct purchase

comfortable on the brows.

I did not notice much of a difference In regard to growth using this however I do like to use it at night because I find that my eyebrows feel dry and tight after I wash my face and I want to make sure that I'm giving them as much moisture as I can possibly give them.

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Recommend this product: Yes

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sephorabuyer48

03/09/2023

1/5
User Review without direct purchase

DO NOT WASTE YOUR MONEY

Product came completely empty. No serum at all and the bristles weren’t even together. Inexcusable and will be returning immediately

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Romanian-born beauty entrepreneur Anastasia Soare launched her namesake brand with a Beverly Hills flagship salon in 1997 and the company’s first product line in 2000. Rooted in the sacred geometry of the Golden Ratio, ABH creates prestige cosmetics for a passionate prosumer audience.