Blonde Ale Brightening Shampoo

4.1 383 reviews
Blonde Ale Brightening Shampoo
All bright, no brass! Contains deep purple pigments that neutralize brassiness in blonde, gray, ... Learn more

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  • Description

    All bright, no brass! Contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.

    Contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.

    • Noir scent with notes of ginger, mint, and sandalwood.
    • Full Size: 236mL/8 fl oz.
    • Cruelty-free, no animal testing.
    What Hair Type Is This Good For?
    • Great for all blonde, gray, and highlighted hair.
    • Wavy
    • Curly
    • Straight
    • All Hair Types
    Benefits
    • Partner with Blonde Ale Conditioner to really enhance blonde tones in the hair

    Read more

  • Directions for use

  • Ingredients

  • Description
  • Directions for use
  • Ingredients

All bright, no brass! Contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.

Contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.

  • Noir scent with notes of ginger, mint, and sandalwood.
  • Full Size: 236mL/8 fl oz.
  • Cruelty-free, no animal testing.
What Hair Type Is This Good For?
  • Great for all blonde, gray, and highlighted hair.
  • Wavy
  • Curly
  • Straight
  • All Hair Types
Benefits
  • Partner with Blonde Ale Conditioner to really enhance blonde tones in the hair

Massage a generous dollop into wet hair from roots to ends. Rinse immediately and thoroughly. Use up to 2 times per week. For extremely dry or brittle hair, use a 50/50 mix of Blonde Ale and regular shampoo. Not recommended for use on hair extensions

AQUA (WATER, EAU), SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAUROYL SARCOSINATE, DISODIUM COCOAMPHODIPROPIONATE, SODIUM LAUROYL METHYL ISETHIONATE, GLYCOL DISTEARATE, DECYL GLUCOSIDE, BUTYLENE GLYCOL, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, KERATIN, HYDROLYZED KERATIN, CITRUS LIMON (LEMON) FRUIT EXTRACT, PANTHENOL, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, GLYCERIN, POLYQUATERNIUM-7, PROPANEDIOL, AMODIMETHICONE, C11-15 PARETH-7, LAURETH-9, TRIDECETH-12, QUATERNIUM-95, BUTYL METHOXYDIBENZOYLMETHANE, ETHYLHEXYL METHOXYCINNAMATE, ETHYLHEXYL SALICYLATE, DISODIUM EDTA, CARBOMER, CITRIC ACID, BHT, BENZOIC ACID, CHLORPHENESIN, PHENOXYETHANOL, ETHYLHEXYLGLYCERIN, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, SODIUM BENZOATE, SODIUM CITRATE, SODIUM HYDROXIDE, SODIUM ISETHIONATE, POTASSIUM SORBATE, TOCOPHEROL, PARFUM (FRAGRANCE), BENZYL SALICYLATE, EUGENOL, GERANIOL, LIMONENE, LINALOOL, CI 60730 (EXT. VIOLET 2), CI 17200 (RED 33).

Reviews

4.1/5
383 reviews
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4.1/5
383 reviews
Rating star Rating star Rating star Rating star
  • 5 Rating star
  • 4 Rating star
  • 3 Rating star
  • 2 Rating star
  • 1 Rating star

IoanaG

23/02/2024

5/5
User Review without direct purchase

Love this shampoo for my blonde hair!! After I use my hair looks so nice and silky!! Thank you, Drybar!!

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Originally posted on Drybar

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mariiiiam

26/09/2023

5/5
User Review without direct purchase

best shampoo ever

used this after a really bad experience w/ other shampoos, first time using it and got so many compliments on my hair 🤍

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Recommend this product: Yes

Originally posted on sephora.com

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LauraH

20/09/2023

3/5
User Review without direct purchase

Love the smell

Doesn’t get my hair as bright as other shampoos. I do like the fragrance so I alternate.

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TeresaN

22/02/2023

5/5
User Review without direct purchase

Great Shampoo!

Great shampoo for blondies! Helps keep that color from fading. Love!

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AndreaGinny

20/11/2022

5/5
Verified buyer

It gives what I need it to give!!!

I have completely white non-pigmented hair. I have used other purple shampoos, but none of them fully brighten my hair like the Drybar and now use it exclusively for a year now. I also, love the light fragrance too.

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Recommend this product: Yes

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Carolyn U

16/06/2022

5/5
User Review without direct purchase

Brass Be Gone

Smells amazing and makes my hair look incredible! There’s no brass on this head

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toriped

25/02/2022

5/5
User Review without direct purchase

best purple shampoo

My favorite purple shampoo!! I have colored hair and this really makes my blonde pieces beautiful & not brassy. I use this about twice a week and use a more hydrating shampoo on the other days - it’s a great combo that’s been working for me

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Recommend this product: Yes

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madelise

05/01/2022

4/5
User Review without direct purchase

Best purple shampoo out there

I like this stuff a lot! It maintains my frizzy, color-treated blonde hair and doesn't dry it out. I've found purple shampoos can be pretty drying, but not this one. I don't love the scent (it's a bit perfume-y), but I can deal with it for the formula.

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Recommend this product: Yes

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Tammy M

16/12/2021

4/5
User Review without direct purchase

Fantastic Shampoo but poor packaging

Great shampoo, I absolutely love it. I have received so many compliments on my hair since I started using it. My only complaint is about the lids. I keep my bottles in an upright position and these caps constantly leak. I have purple shampoo all down my shower wall from these bottles. Such a waste.

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Annalise C

16/11/2021

4/5
User Review without direct purchase

Works well

Overall, I like that I notice how well it keeps my blonde highlights from turning brassy. However, after rinsing it out, it makes my hair really tangle-y and hard to run my fingers through. Because it works well, I don't have to use it often so it does last me awhile. I do have thick, long and wavy hair so it might be a better formula for thinner hair.

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TSM72

16/11/2021

3/5
User Review without direct purchase

I absolutely love this shampoo and how my hair looks and feels after using it... literally so many complements. my only complaint, the cap. It constantly leaks which just wastes an expensive product.

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Recommend this product: Yes

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KristyinDC

11/10/2021

5/5
Verified buyer

After a year long quarantine and some experimentation of coloring my hair at home that started to look a bit orange, my stylist is working hard to get my blonde back and recommended this shampoo/conditioner. And I am a convert - I love this shampoo! It makes my blonde hair look sleek and shiny and gets rid of the brassiness. I love the smell, too.

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Recommend this product: Yes

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MrsPwl

29/08/2021

4/5
User Review without direct purchase

Soft and gentle; subtle brightening

Gentle on my highlighted hair. Works well although not super brightening. My hair is undeniably soft after using.

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Recommend this product: Yes

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ashleycota

28/08/2021

2/5
User Review without direct purchase

Barely Works

I have bleached blonde hair and after using it four times, I haven’t seen a noticeable difference in my hair. My Kristen Ess drugstore purple shampoo does more for me than this one does. I even tried not following the directions of letting it sit in my hair for a couple of minutes and it still made no difference. It maybe prevents my hair from being brassy, but makes no difference it getting the brass out.

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